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About Us

Associated Lighting Representatives (ALR) opened for business in 1961 as a two-person agency representing several small lighting manufacturers. In the 60 years since, ALR has expanded its product offering to include lighting controls, has grown its territory to include Northern Nevada (2001), Central California (2014), and Oregon/Southern Washington (2023), represents some of the most prominent manufacturers in the world, and boasts over 140 employee-owners in its five offices.

The company was founded upon the simple premise of providing the best possible service to its customers while conducting its business activities with the utmost integrity. This philosophy has been with ALR throughout its years and remains the cornerstone of the company's culture today.

ALR Services

Legal Research and Writing

Customer Service

New Orders / Change Orders

Requests for Shipment Information


RGA Requests

Product Availability


Men with Calculator

Quotations and Bidding Services

Bid Requests, please include:

Fixture Schedules



Design Sketch Desktop

Design Support Services

Lighting Design Support

Catalog and Literature Requests

.ies Files

Fixture Samples

Dimming and Control System Startups

Join the Team

ALR is constantly searching for the right people to join our team.

If you possess exceptional abilities in the following areas and want the opportunity to prove yourself in our challenging business, please e-mail your resume and specify your area of interest to


  • Lighting Specification Sales

  • Electrical Distributor / Contractor Sales

  • Lighting Layout / Designer Support

  • Controls Specification Support

  • Quotations & Bidding

  • Customer Service / Order Entry

  • Office / Administrative Support

Contact Us

We'd love to hear from you!

For general information, email us using the contact form to the right.


To contact a specific office, please find the direct contact information for each regional office below.

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